It's Jumpman at the Buzzer!

Hon. Nancy Holtz (Ret.)
Hon. Nancy Holtz (Ret.)
JAMS Mediator, Arbitrator and Referee/Special Master


The United States Court of Appeals for the Ninth Circuit recently delivered a big air ball to a photographer who was suing Nike for copyright infringement of a photograph. In Rentmeester v. Nike, Inc., 1 a well-known photographer claimed that his photograph was infringed by Nike, first in a photograph utilized by Nike in advertising. Then, this Nike photograph was used to create the now iconic “Jumpman” logo adorning every pair of the millions of Air Jordans sold since the inception of this super-brand. 2

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